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Aligning the Stars
Aligning the Stars
Press Releases



Talent Driven Industries Have Risen from 20% to 50% of US GDP in the Past Five Decades

New book, Aligning the Stars, Articulates the unique attributes of Professional Service Firms and offers a model for many talent-driven businesses

Boston, Mass. – February 22, 2002 – With a global market of nearly a trillion dollars, professional service firms (PSFs) are one of the fastest growing sectors in the economy. It would be hard to discover a significant company in today’s tumultuous business environment that does not rely heavily on some mix of professional services, including work with accountants, strategy consultants, investment bankers, lawyers, or executive search firms. Marketing departments engage advertising agencies. The chief technology officer employs an army of information technology providers. Human resources, manufacturing, sales—they too rely on outside professionals. Talent-driven by design, these firms hold the key to one of the most universal challenges of the knowledge economy: how to manage star talent for business success. More